Ad industry and MarTech specialist Frank Lakebrink becomes Growth & Evolution ArchitectNOAA PARTNERS Growth & Evolution Architects is delighted to announce the appointment of former Saatchi & Saatchi, Publicis Groupe, Adstream, and Peach Senior Exec Frank Lakebrink as Senior Consultant. Frank joins a team of international growth & evolution experts who navigate businesses through the era of digital change with outstanding implementation specialists. NOAA PARTNERS deliver strategy, execution & resources for innovation, transformation, and sustainable growth.
Frank has an impressive track record within the global advertising, automotive, financial services, FMCG, marketing, media, SaaS, and tech industry. His expertise covers international brand management, sales, marketing, and digital transformation as well as setting up and sustainably growing international businesses. His previous positions include roles as Senior Exec at Saatchi & Saatchi and Publicis Groupe where he was responsible for brands such as Audi, Commerzbank, Renault, and Visa. He also held top-management positions at globally leading Ad and MarTech companies Adstream and Peach, supporting brands like Nestlé, P&G, PepsiCo, and Warner Bros. with the digital transformation of their marketing processes.
On joining NOAA PARTNERS, Frank says
“NOAA PARTNERS deals with the challenges facing our society and economy: digital evolution and sustainable growth. The newly founded consulting firm is led by executives from leading companies and industries who combine exceptional business knowledge with excellent digital know-how. NOAA PARTNERS is the obvious choice for customers who need help making the change and implementation required. I am very happy to join them on this journey and contribute with my marketing, sales, and digital know-how that I have gained in the world’s most digitized industries.”Christian Massmann, Co-founder and Managing Partner of NOAA PARTNERS said
“I am excited that Frank is joining our team. Frank brings a wealth of experience in best practices in the fields of digital transformation, sales, marketing and process optimisation for start-ups, medium sized businesses and global brands. Frank perfectly fits our team of digital experts with a strong operational background and proven track record of managing innovation, transformation and sustainable growth in practice, not in theory.“—
NOAA PARTNERS are growth & evolution architects who navigate businesses through the era of digital change with outstanding implementation specialists. Based in the UK, Nordics and the DACH region, we deliver strategy, execution & resources for innovation, transformation, and sustainable growth. Our Experts on Demand have successfully executed what others only talk about. Our team consists of digital experts who WALK the TALK and support businesses with practical know-how at eye level. From entrepreneur to entrepreneur.